Looking for rapid forward progress? Let’s do this.

I’ve helped startup founders and innovators launch or grow >100 products. My superpower is finding the right next question to ask to create focus & potency. Let’s find traction together — or fail fast trying.

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Want to get 1:1 support?

Let’s figure out the traction puzzle together, with a session designed specifically for founders of pre-seed and seed-stage companies.

Improve your startup pitch (and get fundable!)

Designed specifically for startup founders looking to raise a Pre-Seed, Seed, or Series A, in this 90-minute session, I'll help you make your deck and delivery one massive click better.

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Improve your business model

In 90mins, you’ll pitch, I’ll probe, and then I’ll shred your business model. We’ll expose 2-3 gaps that need further work, and you’ll leave with a powerful plan of action.

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Run an experiment with customers

In this 90-minute session, we’ll define an experiment you can define and execute in just one day to figure out if you’re on the right track. We can explore: who your customer is, where you can find them, or whether they want what you think they do.

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If you're already venture-backed...

My team and I developed a proven process of taking products to market and finding traction. Let’s solve this thing together!

Traction Sprint

Let’s get our teams together in the Traction Lab and use our battle-tested sprint process to find & test the best traction hypothesis for your startup for the moment — in one week, with real customers.

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Public speaking

Want some traction support for your conference or speaker series?

Talk or Workshop

I’m an energetic speaker who makes frequent appearances at conferences around the world, educating and inspiring entrepreneurs on finding traction using design thinking.

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Not ready to dive in just yet?

I’ve packaged my knowledge and experience into free content and systems you can use to find early traction.

3-2-1 Traction Newsletter

Every Monday morning, you’ll get one big idea from me, three curated ideas from others, and one thought-provoking question for you. Find traction for your startup — or fail fast trying.

Read past issues

Startup Traction Hotline

From idea to product-market fit, ask me anything! Tag me on Instagram or TikTok, and I’ll stitch a reply.

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Video Library

Check out my YouTube channel, where I post videos to help you level-up your traction-seeking startup skills.

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