Cofounders, prototypes, and (believe it or not) yoga pants
Buckle up — controversial hot takes and strong opinions coming at you fast.
Applications due 6/11!6-week rapid prototyping bootcamp where you test with real customers.
Sign upEvery Monday morning, you’ll get three big ideas from me, two curated ideas from others, and one thought-provoking question for you — all to help you find traction for your startup, or fail fast trying.
Buckle up — controversial hot takes and strong opinions coming at you fast.
Plus: you probably don't need a co-founder (yet), the folly of "make it easier" as a product strategy, and how to reduce friction in your life as a founder. Let's do this.
The cyclical process of validation, learning by doing, extending your runway, and more! Here are 3 ideas from me, 2 ideas from others, and 1 question for you this week.
How you can increase retention by avoiding the survivorship bias; becoming a better founder by leveraging AI; and much, much more.
Three big ideas on how to find your most productive self as a startup founder; how not to let your best life get in the way of your only life; and how the Ikea effect kills creativity.
We've got a great set of reader questions: traction metrics, investor theses, buying behaviour, category creation, and more!
Aphorism aside — by default, failure isn’t data. If you want to learn from failure, you have to do these three things.
Today, we’re playing a numbers game: 3 scenarios to watch out for, and 6 strategies to overcome them.
It's my new razor: always favor the shortest possible time-to-customer.
In true JDM style, let’s begin the new year with a rant and a hot take.
It's been a year of content, so I dove back into the archives to see what you asked about. Turns out, there are themes...
Think this subject line is clickbait? You’re dead wrong. Over the last few weeks, I’ve seen a dozen teams do exactly that. These are their stories. *dun-dun*
The best way to fill out the Business Model Canvas isn’t one BOX at a time, but one STORY at a time.
Like every fall, I’ve been spending more than 100 hours per month with aspiring founders who are just getting started with their idea. They all ask the same question: how do I get started? It’s time to demystify starting a startup.
Never build the thing before knowing where you’ll sell the thing. Lest you launch to crickets.
I spend a lot of my “free” time mentoring startup founders. This is why, and how.
I’ve been thinking a lot about the neglected art of innovation accounting, and how we just don’t talk enough about in our startup communities. So, here’s a quick overview of one of the central concepts. May it bring you immediate value.
In this email, I’m going to break down the why, what, and how of prototyping, and why prototyping is appropriate at *every* stage, from idea to scale. In other words, if you’re not prototyping, you should be.
Pain is tempered by a lack of urgency. Startups get pricing wrong and develop weak value propositions because they don’t understand this core concept.
I promised in my last issue to do a deep dive on pirate metrics with some tips and trips on how to find and optimize them. Well, here it is. Enjoy.
Aimlessness kills startups. Here's how to combat it.
Successful startups begin with 1 paying customer — not 100. That mindset shift changes everything, because getting one customer isn’t complicated.
I am in the process of migrating older editions of this newsletter to my new site. In the meantime, you can read older posts on the archive.