I’m JDM, aka Josh David Miller, an entrepreneur, speaker, startup advisor, and wearer of colourful shoes, based in Sacramento, CA. I’m the founder of The Right Box, where we use design thinking to help venture-backed startups find product-market fit.
They call me the Shredder of Business Models.
I’ve been thinking a lot about the neglected art of innovation accounting, and how we just don’t talk enough about in our startup communities. So, here’s a quick overview of one of the central concepts. May it bring you immediate value.
In this email, I’m going to break down the why, what, and how of prototyping, and why prototyping is appropriate at *every* stage, from idea to scale. In other words, if you’re not prototyping, you should be.
Pain is tempered by a lack of urgency. Startups get pricing wrong and develop weak value propositions because they don’t understand this core concept.
I promised in my last issue to do a deep dive on pirate metrics with some tips and trips on how to find and optimize them. Well, here it is. Enjoy.
I host a bi-weekly podcast about how successful innovators and startup founders think. Listen to the show →
Ask me anything! Every week, I open my virtual doors to your startup questions live on YouTube! Read more →
