hey friends 👋
I’m JDM (aka Josh David Miller) and I’m a traction scientist — I partner with pre-seed and seed-stage startups to turn assumptions into data, and data into product-market fit, using science. I run design sprints at The Right Box , I’m co-founder of the Traction Lab incubator, and I’m a content creator.
Check out my recent content below, or read more about me .
Recent Content
I write two weekly newsletters, co-host a podcast, and create content on LinkedIn, YouTube, Instagram and other places — all based around helping first-time founders launch sooner and scale faster with traction science.
These are four of my most recent pieces:
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Do your investor updates secretly suck?
Zero to Traction Podcast ·Listen now | Vanity metrics don’t build conviction — they destroy it. Your investors see through the facade, and the silence where real numbers should be is louder than anything you actually wrote.
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You’ve identified your customer… now try finding one
Traction Thinking ·You’ve got a persona and an hypothesis, but no one to talk to. Here’s the four-step framework for finding your customers where they already are.
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When your best customer is also your biggest threat
Zero to Traction Podcast ·Listen now | Five founders, five crises—and one recurring blind spot. This week's live AMA gets into enterprise pricing, getting sherlocked, and charging before you think you're ready.
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🔀 pivoting based on one investor's feedback
Traction Thinking ·This week in The Pivot: treating a single investor's polite "show us better retention" as a product directive — and spending two months building the wrong thing.